ITC MARATHA LAUNCHES A THREE DAY ‘75th AZADI KA AMRIT MAHOTSAV’

11th August 2022, Andheri East, Mumbai: On the occasion of 75th Independence Day ‘Azadi ka Amrit Mohatsav’ in a grand celebration, ITC Maratha has joined hands with Samta Foundation to host three (3) days Open House for cultural and art collective from Palghar tribal artisans. The pop-up will be one of it’s kind to celebrate the Palghar community known for their flair for Warli art, bamboo and paper mache artwork. During the three day art collective artistan from Palghar will be curating live demonstrations and workshop at the venue for guests to witness the intricacies of these creation and learn more about the indigenous tribal lifestyle making it a wholesome immersive experience.

The three days 75th Independence Day celebration will be carried in full fervor across the hotel with some really unique offerings such as culinary showcase inspired from colourful and indigenous community of Pathare Prabhu at Peshwa Pavilion. The community is known for it’s Marathi- Gujarati cuisine style, famous for one of a kind meat iterations in regular meals, seafood specialties, heirloom recipes and spices and more. The hotel will also showcase special music performances for the guests on 14th & 15th August 2022.

The outreach initiative is in line with ITC Hotels’ philosophy of enabling authentic indigenous experiences in harmony with environment & society. The nuanced architecture and 21 years of landmark presence of ITC Maratha weaves in the strongest elements of the culture of the region – harking back through architecture, culinary treasures, interiors, art and artefacts to the major dynasties and cultural influences from Indian history.

Speaking on the initiative, Mr.Atul Bhalla, Area Manager West & East ITC Hotels India and General Manager, ITC Maratha said “The unique value propositions, including the differentiated character of hotels, coupled with indigenous experiences is what makes every ITC Hotel unique. Acknowledging art and artisans as integral to a Nations culture and tradition, at ITC Maratha on the occasion of ‘75th Independence Day-Azadi ka Amrit Mohatsav’ we are keen to craft meaningful immersive experience in collaboration with Samta Foundation for our guests to engage with Palghar Artist and express our support to the community. The long weekend will give great opportunity for guests to come out in strength and experience the cultural diversity through culinary offerings, art and musical at ITC Maratha.”

When: 13th August to 15th August 2022

Where: ITC Maratha- A Luxury Collection Hotel, Andheri East, Sahar Road

Timing: 11:00am to 8:00pm, For Enquiries Call: +91 022 2830 3030