Written by CYK Hospitalities, a leading end-to-end F&B consultancy, has curated Café Edify, a unique culinary destination in NOIDA that seamlessly blends health, flavor, and sustainability. CYK Hospitalities has lended Café Edify with a varied range of services from ideation to execution including Concept Development, Menu Design and Culinary Innovation, Recipe Development, Staff Hiring and Training, Ingredient Selection and Sourcing, Cost Management and Profitability Analysis, and creating Brand Identity.
With Café Edify, CYK Hospitalities has poised to redefine healthy eating, demonstrating that nutritious food can be both delectable and irresistibly satisfying. As an eco-conscious brand that uses organic and natural ingredients, Edify represents a harmonious marriage of gastronomy and eco-conscious living.
Leveraging their expertise, CYK Hospitalities empowered the café owners to navigate the complexities of the organic food industry while staying true to their culinary vision and environmental values.
Pulkit Arora, Director, CYK Hospitalities said, “In the inception phase, we meticulously aligned Edify’s vision with market trends and consumer preferences. From menu ideation to interior design concepts, CYK ensured the creation of a unique and inviting space that mirrors the café’s values and resonates with the target audience. Our culinary experts collaborated with Edify to craft a diverse and enticing menu showcasing the best of organic cuisine. From plant-based fare to gluten-free options and artisanal beverages, we curated a menu that delights the senses and fosters customer loyalty.”
Simranjeet Singh, CYK Hospitalities said, “Understanding the unique identity and goals of Café Edify, our team engaged in collaborative brainstorming sessions to develop customized recipes aligned with the café’s culinary philosophy, seasonal ingredients, and the discerning taste buds of its audience. Also, from recruitment to talent acquisition, our expertise streamlined the hiring process and ensured the perfect match between top-tier candidates and the establishment’s unique needs and culture. Our chef training programs foster teamwork, enhance culinary skills, and instill a culture of excellence.”
CYK guided Edify in sourcing the freshest, highest-quality ingredients from trusted suppliers and local producers. Seasonal menu planning strategies maximize freshness and minimize waste.
Balancing profitability and quality, CYK developed cost management strategies and profitability analysis for Edify. Careful analysis of recipes, portion sizes, and ingredient usage identified opportunities for cost savings and revenue growth without compromising flavor or guest satisfaction. CYK curated some of the signature dishes such as Burrito Bowl, Tom Kha Soup, Hummus Bearut, Paprika Cottage cheese sandwich, Godam Garam Latte and Ratatouille Spaghetti, which one can relish at Edify.
CYK facilitated the development of Café Edify’s brand identity, from logo design to selecting a brand color palette and crafting a compelling menu.
Recently, CYK Hospitalities has launched multiple projects by rendering their unparalleled expertise in location mapping services for renowned brands in the food and beverage industry.
About CYK Hospitalities
CYK Hospitalities, founded by experts in the F&B segment, is an F&B consulting firm providing various services in the ‘brand building’ field, specializing in the food and beverage and hospitality segment. The company helps its clients gain recognition for their outlets and restaurants through consultation and consistent support. The company provides on-time services to support its clients in leasing, location mapping & expansion, exposure and networking, hiring & training, competitor analysis, menu engineering, chef hiring, SOP formation, recipes, and food pricing, to name a few.
The company, till date, has partnered with prominent space providers like Phoenix Mall, Pacific Mall, DLF, Vegas Mall, Lulu Group, Lakeshore, Lovely Professional University, etc.