Mumbai, January 27, 2023: On the occasion of National Tourism Day, SOTC Travel, a leading omnichannel travel and Tourism Company inaugurated its new retail store in Andheri West. The outlet was inaugurated by Mr. Vishal Suri, Managing Director, SOTC Travel Limited. The new outlet will serve as a hub for nearby areas of Lokhandwala, Juhu, Versova, Santacruz and Vile Parle as well. With this, SOTC’s network strength increases to eight stores in Mumbai (3 retail and 5 franchise) reiterating the Company’s strategic focus to expand its footprint in the city. Andheri West is an upmarket locality and forms an important source market for SOTC Travel, offering the company a range of valuable segments like Gen Z/new age travellers, millennials, families, couples and business owners.
SOTC Travel’s customer insights from Mumbai and Maharashtra indicate brisk demand of over 25% v/s pre-pandemic with customers displaying growing interest for experiential holidays, spiritual getaways, group escorted holidays, domestic cruises, safaris and biking trips. To cater to the discerning travellers from the region, SOTC Travel has expanded its portfolio of customized holidays and introduced a special array of luxury and premium holidays, this is in addition to the Company’s highly popular group escorted tours – international and domestic.
To boost demand, SOTC Travel has also introduced offers like Early Bird discounts, complimentary cruise experience on Europe Holidays. Additionally, the Company also offers ready to book and customized air-inclusive holidays with Air Arabia, Emirates Holidays and Vistara Getaways.