National, October 20, 2022: As the cricket frenzy kicks in this month, Taco Bell, the world’s leading Mexican-inspired restaurant brand, has unveiled its nationwide campaign, See A Six, Catch A Taco for all cricket lovers and Taco fans in India. As part of this campaign, every time Indian cricket team hits a six, consumers get an exciting chance to redeem a free taco from Taco Bell. For this campaign, the brand will release a series of engaging digital films.
Shining a spotlight on the campaign, Gaurav Burman, Director, Burman Hospitality Private Limited, Taco Bell’s exclusive franchise partner in India, said, “As we all cheer for the Indian cricket team to hit the most sixes and win, we are excited to bring back the ‘See A Six, Catch A Taco’ campaign for all Cricket lovers and Taco fans. Accompanying this offer, Taco Bell has also unveiled an engaging and fun campaign that will include the brand’s latest digital film. Through this campaign, we hope to build a deeper bond with the consumers.”