Rubani Singh – Ranked 4 on Power 25 Marketing & PR 2021 by Hoteliers Web

Rubani Singh is an accomplished global marketer with strong expertise in luxury brand strategy, marketing communications, content strategy and storytelling, social media marketing and public relations. she has solid experience in connecting global vision with local consumer insights to build compelling brand programs and marketing campaigns. Proven record of working across matrix organization and collaborative team leadership.

A marketing and communications professional with over 13 years of work experience, Rubani’s core areas of expertise include brand marketing, brand building, strategic communications, managing strategic alliances, media management, digital, social media marketing and crisis communications.

Currently spearheading the Marketing and Communications portfolio for Marriott South Asia’s Pune operations, including The Ritz-Carlton Pune (pre-opening, launch and current phase), JW Marriott Pune, Marriott Suites Pune and Courtyard by Marriott, Pune Hinjewadi as Cluster Director of Marketing.

Rubani is an accomplished marketing & communications leader experienced in both brand and property-level management, strategy and pull through, content and storytelling to drive dynamic business growth. With direct experience in connecting brand vision with local consumer insights to build compelling hotel programs and marketing campaigns in India and Malaysia.

Leadership During the Pandemic : In her leadership role during the pandemic, she provided strategic counsel to the Cluster – Senior executive leadership team and was responsible for developing and implementing a comprehensive, integrated Crisis Marketing and Communication roadmap and an ongoing strategy to strengthen the positioning of The Ritz-Carlton, Pune (pre-opening) as an embodiment of global luxury as it embraced a unique phase in its growth trajectory.

Vision for the future of Marketing & Communications: “I believe that the future of travel lies in providing what travelers truly want, based on lifestyles, interests and preferences. While a strong and differentiated brand portfolio caters to the individual requirements of travelers, it is equally crucial for high performance marketers to embrace a new era of digital marketing that includes AI, AR, Voice Search Optimization, Programmatic Advertising, Chatbots, Personalization, Automated Email Marketing, Video Marketing, Instagram Reels, Shoppable Content, Influencer Marketing & Geofencing” said Rubani Singh


About Power 25 Marketing & PR 2021

Hoteliers Web announced their Power 25 Marketing & PR leaders list from Asia, Middle East and Africa in a virtual live event on 26th September 2021.

It has been an incredibly tough ride and COVID-19 has truly put our community to the test as we work together to combat the effects of this global pandemic. In these challenging times, we would like to express our heartfelt gratitude, support and solidarity with our Marketing leaders, and their loved ones.

Over 85 shortlisted nominations raced to make it to the Power 25 List of Marketing. The event was presented by Pooja Rajpurohit & Biljana Jovanovic for Hoteliers Web. Also joined by some industry experts, it sure raised the bar for the hotelier fraternity. We take this opportunity to thank Sandeep WaliaChief Operating Officer – Middle East for Marriott International, Mehul SharmaFounder & CEO for Signum Hotels and Resorts Pvt Ltd, Vineet MishraComplex General Manager for Pullman and Novotel New Delhi Aerocity, Rahul PuriMulti Property General Manager for The Westin Gurgaon, New Delhi & The Westin Sohna Resort and Spa, Sunil KumarGeneral Manager for The Westin Goa & Rachana BahlDirector Global & IMEA Luxury Brands for InterContinental Hotels Group for delivering their motivational messages to the Marketing talents in the race.

“The virtual event and this power list is one of hotel industry’s first, and at Hoteliers Web we believe it’s a great beginning. We are extremely proud to be the first in bringing recognition to unsung heroes of hotel industry.” Said Rama Torgalkar, Co-Founder at Hoteliers Web.

We are extremely proud of and grateful to our Marketing talents for being a pillar of strength, by helping us take significant steps to safeguard and support the business recovery. Also, they have partnered so well by constantly supporting, guiding and leading the industry’s recovery process. Thank you for what you have done already to weather this crisis. The commitment of these stalwarts really makes all the difference to everyone in Hotel Industry.

The jury looked at the most influential leaders from these regions who have contributed to not just their hotel units and worked largely for the fraternities and Regions. “The ability to bring change for our teams, the hotel and the region, was very important to us during this unprecedented time. This recognition will certainly add fuel in taking the marketing functions to the next level.” Said Snehal Dobarkar, Co-Founder at Hoteliers Web.

These top 32 leaders have played a major role in shaping the industry’s new marketing strategies and steered through this pandemic in great success. We also recognised 25 more leaders in our Rising stars as an addition to the Power 25 series.

Here is the link to our live event for those who missed:

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