Deepika Biju has taken the helm as General Manager of ibis Styles Dragon Mart Dubai, bringing with her a wealth of experience and a reputation for people-first leadership that blends commercial acumen with a strong culture of inclusion. With more than 25 years in hospitality across Asia Pacific, Africa, and the Middle East, her career has been defined by versatility, resilience, and a constant drive to inspire teams to deliver excellence.
Her journey began in the kitchens of Taj Hotels, where she learned the discipline of detail and the power of teamwork. From those early days, Biju transitioned into key leadership roles across sales and marketing, revenue management, and operations with globally recognized names such as Hilton, Rotana, Meliá, and Compass Group. Her ability to adapt and excel in diverse markets has shaped her into a multifaceted leader who understands both the art of hospitality and the science of running successful hotels.
One of the standout chapters in her career came during the height of the COVID-19 pandemic, when she was instrumental in the reopening of three Hilton properties, an achievement that earned her a nomination for the Hilton Global Summit Award for commercial excellence and a place as an advisor at the Hilton Centre of Excellence. It was recognition not only of her strategic thinking but also of her ability to lead teams through disruption with confidence and empathy.
At ibis Styles Dragon Mart Dubai, Biju has already introduced initiatives that reflect her collaborative style. Among them is the “GM’s Breakfast Table,” a monthly tradition where team members from different departments join her to share ideas and perspectives over breakfast. The initiative exemplifies her belief in inclusivity, transparency, and creating spaces where every voice matters. She is also a proud graduate of the Hilton Shine GM Program and has consistently championed the cause of advancing women in leadership, serving as a mentor and role model across the industry.
Her philosophy is best captured in her own words: “Bring it on, let’s do it.” This forward-looking, energetic approach has become her hallmark and was recently recognized when she was named among Hozpitality’s “Best 30 Women Leaders in the Middle East 2025.” For ibis Styles Dragon Mart Dubai, her appointment is more than a leadership change—it represents a renewed energy, a commitment to building strong teams, and a vision for guest experiences that go beyond the expected.
Deepika Biju’s story is one of passion, perseverance, and purposeful leadership. As she takes on this new role, she carries with her not only an impressive career but also a promise to nurture talent, champion diversity, and strengthen the culture of hospitality at one of Dubai’s most vibrant hotels.
