Minor Hotels to stand out by focusing on food during Expo 2020 Dubai
It will roll out F&B offers that cater to visitors from all across the world
Minor Hotels will be focusing on its F&B offerings through the duration of Expo 2020 Dubai to stand out from the others during such a competitive six months.
Running from October 1, 2021 until March 31, 2022, officials remain confident the show will still draw in 25 million visitors and act as a launching pad for the resumption of international travel. With this in mind, hoteliers have been preparing for ‘The World’s Greatest Show’ for years and are all looking for ways to get a slice of the pie.
According to VP of operations Amir Golbarg, the group’s success will come from a range of imaginative culinary experiences which will celebrate the international nature of the event.
He said: “We will focus on creating authentic and diverse culinary experiences to capture the palates of visitors and keep delivering our guests the highest standards they are accustomed to.
“We’re in fervent discussions with the organisers and embassies to collaborate and synergise on a variety of opportunities, particularly from the culinary sector, with the aim of bringing unique offerings and a strong presence to the Expo itself.
“We know that our hotels are in great locations, but we’re looking at exciting offers that stand out, add value and enriching our F&B experiences even further, as well as bringing all these elements together, which can be a challenge.”
Minor’s brands include Anantara and Avani, both of which have a strong focus on F&B, with Golbarg previously telling Hotelier Minor hotels must work as standalone dining destinations also. As Expo approaches, the VP and his team are planning to leverage the group’s Thai heritage to deliver stellar food experiences.
“We have many exciting prospects for intertwining the spirit of Expo with our brands. With a strong culinary flair in all our properties, we’re looking at tying experiences with the Thai, Australian and Spanish pavilions and embassies. Our company is headquartered in Thailand and Anantara is a Thai-rooted brand, so we can definitely offer an authentic Thai dining experience.
“We’re joining forces with one of our sister brands, NH Collection, to bring a Michelin star chef from Spain, as well as bringing rich food from Down Under to the fore with our Australian restaurants. Each one of our properties will embrace the Expo spirit and we’ll have room offers, packages, free shuttles to the site and many other perks that guests will enjoy in conjunction with the Expo.”