{"id":578,"date":"2021-10-08T07:19:49","date_gmt":"2021-10-08T07:19:49","guid":{"rendered":"https:\/\/hoteliersweb.com\/News\/?p=578"},"modified":"2021-10-08T07:19:49","modified_gmt":"2021-10-08T07:19:49","slug":"hospitality-beyond-hotel-walls-inventing-the-urban-mobility-of-tomorrow","status":"publish","type":"post","link":"https:\/\/hoteliersweb.com\/News\/articles\/578","title":{"rendered":"Hospitality beyond hotel walls: inventing the urban mobility of tomorrow"},"content":{"rendered":"
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The Urban Coll\u00ebctif is an innovative and forward-thinking partnership between Citro\u00ebn, Accor and JCDecaux, combining all three partners\u2019 expertise in mobility, hospitality and cities.<\/p>\n<\/div>\n<\/div>\n

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What will the city of tomorrow look like? What quality of life will its inhabitants have? What role will hospitality players have in shaping a cleaner and more responsible city of the future? How can hospitality go outside hotel walls and strengthen the link with customers in their daily lives through mobility experiences?<\/em><\/p>\n

These are the questions raised by\u00a0Accor, Citro\u00ebn<\/strong>\u00a0and\u00a0JCDecaux<\/strong>. These three international French companies have joined forces to form The Urban Coll\u00ebctif to\u00a0imagine the future of autonomous urban mobility<\/strong>. The need to build a better world together, to respect its natural resources and local communities is more important than ever. In order to contribute to\u00a0more sustainable hospitality that is firmly rooted in the local ecosystem, and to continue the current trend of providing new customer experiences<\/strong>, Accor is relying on open innovation: an approach based on open-mindedness towards new uses, new technologies and new opportunities. The Urban Coll\u00ebctif\u00a0<\/strong>is part of this committed approach to innovation in order to create a new vision geared towards holistic hospitality. It is also a way of making a positive contribution to the city of tomorrow and breathing life into Accor’s augmented hospitality strategy, a holistic concept that combines hospitality and tailormade services to provide unique experiences for guests and local residents.\u00a0And our Group believe that<\/strong>\u00a0mobility is an essential part of augmented hospitality.<\/strong><\/p>\n

\u201cWe are delighted to be teaming up with Citro\u00ebn and JCDecaux for this innovative project. With nearly 5,200 hotels worldwide, our Group is active in the local ecosystem and committed to offering ever more exclusive experiences, both to travellers and local communities, while contributing to the development of sustainable cities. Extending the hotel experience outside the walls of our establishments is in line with our bold and modern vision of hospitality .\u201d\u00a0\u00a0<\/em>S\u00e9bastien Bazin, Chairman and CEO, Accor<\/strong>.<\/p><\/blockquote>\n

During a fully digital event on\u00a029 September, Accor,\u00a0Citro\u00ebn and JCDecaux unveiled their\u00a0autonomous urban mobility prototypes\u00a0<\/strong>based on\u00a0an open-source model named Citro\u00ebn Autonomous Mobility Vision<\/strong>: the Citro\u00ebn Skate with three futuristic Pods, two of which are adorned with Sofitel and Pullman brand colours. Revisit the event in a one-minute video showing the presentation of the partnership\u2019s innovative concepts:<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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Solutions for the sustainable improvement of the quality of life in cities.<\/em><\/strong><\/h2>\n

The separation between The Citro\u00ebn Skate and the Pods is the cornerstone of the concept, offering fluid and inventive urban mobility.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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