{"id":2370,"date":"2022-01-12T06:21:36","date_gmt":"2022-01-12T06:21:36","guid":{"rendered":"https:\/\/hoteliersweb.com\/News\/?p=2370"},"modified":"2022-01-12T06:57:58","modified_gmt":"2022-01-12T06:57:58","slug":"country-inn-hotels-resorts-introduces-refreshed-brand-identity-and-plans-expansion","status":"publish","type":"post","link":"https:\/\/hoteliersweb.com\/News\/articles\/2370","title":{"rendered":"Country Inn Hotels & Resorts introduces refreshed brand identity and plans expansion"},"content":{"rendered":"\n

New Delhi, 12th<\/sup> January, 2022:<\/strong> Country Inn Hotels & Resorts that own and operate mid-market hotels and resorts in well-established locations like Jim Corbett, Haridwar and Bhimtal, is all set to expand its footprint in more than 12 other locations in 2022, including Goa, Dehradun, Mussoorie, Varanasi and Vrindavan. The company recently launched a brand new logo and identity, and plan to have 20 hotels in the portfolio by the end of 2023. The most recent introduction to the portfolio was Country Inn Tarika Riverside Resort, Jim Corbett, brand\u2019s second resort in the location.<\/p>\n\n\n\n

The new logo representation with a lotus symbolizes warmth and hospitality which is the core ideology of the brand. Each Country Inn hotel display lush green nature in its unique backdrop and is set in natural junction flanked by great Himalayan Mountains, alongside tranquil lakes, in the midst of virgin forests or bordering wildlife sanctuaries to offer friendly experiences and for redefining family holidays. The new logo and identity also resonates with the brand\u2019s vision of having hotels in serene destinations.<\/p>\n\n\n\n

The brand\u2019s recently launched Country Inn Tarika Riverside Resort, Jim Corbett <\/strong>is set in the natural surroundings, only 25 meters away from the Kosi River. With proximity to the forest and areas of interest, views of the scenic mountains, inspirational architecture and landscaped gardens, the resort offers a fusion of nature and adventure. It features an outdoor swimming pool, play area, a unique bonfire set-up and two dining outlets including The Courtyard<\/em>, multi-cuisine restaurant and The Kebab Factory<\/em> where one can relish an unlimited feast of the most celebrated Indian kebabs and curries.<\/p>\n\n\n\n

Commenting on these developments for Country Inn Hotels & Resorts brand, Akhil Arora, Chief Operating Officer, Espire Hospitality said<\/strong> \u201cWe are excited about our brand\u2019s fresh vision, identity and the expansion plans. It\u2019s a crucial time for the tourism industry and with the unwavering increase in domestic travel in last few years, we see an enormous potential for our Country Inn Hotels & Resorts brand. We plan to grow our portfolio exponentially, making it a leading mid-market resort brand known for its quality of service.\u201d<\/p>\n\n\n\n